On-Site Graphic Designer

BYLT Basics

Irvine, CA

DESCRIPTION

Please apply directly to BYLT Basics for this role.

POSITION SUMMARY

The Graphic Designer role is to assist the management and eCommerce team with marketing strategies and implementation across various social and digital platforms.


This role will be responsible for developing creative assets through graphic design for both social media posting inclusive of both organic posts as well as story assets and also develop and design creative assets for email marketing.


The Graphic Designer will work with cross-functional groups within the organization as well as external agencies on all campaigns efforts. The position requires an understanding of the evolving social media landscape and an understanding of social media trends. Additional areas of expertise in digital design, motion graphic design, email marketing, design, copywriting and content writing as well as website CMS management are all additional areas of focus for this role.



ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Assist in all Email Marketing design and implementation for multiple brands
  • Assist in developing creative assets for the website, , inclusive of content writing and asset creation and design
  • Assist in Paid Media Advertising efforts across various channels and brand
  • Continually bring a new perspective for creative content creation, placement, implementation and optimization
  • Create digital asset content requests through design tools such as Adobe Creative Cloud and GDrive


AREAS OF FOCUS

Social Media

  • Create organic feed posts an story posts as it relates to the greater marketing calendar and social calendar
  • Develop creative design assets for posting inclusive of motion graphics for story campaigns and other social channels


Email

  • Conceptualize and fully design national email marketing campaigns, inclusive of GIF motion graphics, all copywriting, asset management and selection, exporting and uploading Klaviyo email platform, sending tests for approval and scheduling per the great marketing campaign calendar
  • Fully design and deploy a high volume of email creatives and campaigns


Web & Print Graphic Design

  • Develop and create digital design assets on demand for use in Instagram story pots, email marketing campaigns, and web and print collateral
  • Must have a deep understanding of photoshop and other Adobe design tools for consistent and detailed creative design
  • Other duties as assigned


PREFERRED EXPERIENCE/SKILLS:

  • Bachelor’s degree or equivalent work experience
  • 3+ years of graphic design with a creative eye
  • General CMS knowledge
  • Creative copywriting and professional written and verbal communication
  • Ability to think both strategically and creatively with marketing influence and brand alignment
  • Must be able to prioritize a wide array of daily tasks in a fast-paced environment
  • Consistently product innovative ideas
  • Solution- driven problem solver
  • Collaboratively work with cross-functional teams and other team members cross-departmentally
  • Efficiently execute on timelines and provide timely solutions
  • Good sense of judgment
  • Quick learner
  • Works wells under pressure
  • This position is onsite at our headquarters located in Irvine, CA.


PREFERRED EXPERIENCE/SKILLS:

  • Photoshop, Illustrator, Indesign
  • Monday.com
  • G Suite and Microsoft 360
  • Box
  • Klaviyo or similar ESP
  • Shopify+
  • Netsuite
  • Google Analytics
  • Facebook and Instagram Account Management
  • Experience in the brand lifestyle industry

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